Mytopia

Welcome to a Brave New World

The two pivotal moments in the evolution of personal computing were the invention of the PC itself in the 1980’s and the Internet in the 1990’s. We now stand at the dawn of a new era, a new defining moment in our digital journey: the Smartphone.

For the first time since PCs reached the masses, we now have a connected computer in our pocket. The word ‘Smartphone’ doesn’t really do it justice. A more accurate term would be MID, Mobile Internet Device. Making phone calls is just one of the activities we’ll use our MID for, in addition to navigation, shopping, music, video, location-based services, games, banking, web, business and more.

Unlike the PC world, where a limited number of operating systems and standards streamline the process of software development, the MID world is chaotic, fragmented and rapidly changing. One of the fundamental software challenges of our decade will be delivering complex content across these islands.

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The Rise of the Smartphone

The number of Smartphones in the world doubles almost every year. Even in their most preliminary form, they’ve already changed the corporate world as anyone with a BlackBerry will attest too. Soon, most of us will have Smartphones and virtually unlimited access to data from any location. Our very culture itself will be changed by this new connected reality. The way we do business, socialize, explore, play and spend money will all change in ways that are hard to imagine, thanks to applications created for our new, most important gadget.

The Age of Convergence

We have 3 main screens in our lives, the TV, the PC and most recently the mobile phone. With the rise of smartphones, 2 of these screens will finally connect. We are just at the beginning of this Age of Convergence, where content starts to flow seamlessly between screens and we can access our rich media and business applications from the device of our choosing, anytime and anywhere.

The Challenge of Fragmentation

In the PC world we have Windows, Mac and Linux. On the Web, relatively clear standards exist. On mobile, it’s still the Wild Wild West as multi-billion dollar companies compete for dominance of their proprietary platforms. For a software developer, the platform wars (iPhone vs. BlackBerry vs. Windows Mobile, etc.) result in high porting costs, slow time-to-market and complicate innovation.

Building Bridges by Connecting Platforms

There is hope. Platform owners realize that 3rd party developers are the key to creating the applications their users desire and are increasingly opening up their systems to accommodate them. The great side-effect of this openness, coupled with dramatic changes in the power of mobile devices and how content on them is distributed, is enable bridges to be built between competing platforms.

Mobiles	Platforms